The "Times Up" thing is an invention by the two major Hollywood agencies to deflect attention away from Hollywood. It's their version of the NFL's "Heads Up" football initiative.
Go look at the site. It uses heavy wording about "board rooms" and "workplaces". It has almost nothing about Hollywood or the entertainment industry that isn't also about business in general.
Here are a few samples. Notice a trend.
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TIME’S UP is a unified call for change from women in entertainment for women everywhere. From movie sets to farm fields to boardrooms alike, we envision nationwide leadership that reflects the world in which we live.
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Powered by women, TIME’S UP addresses the systemic inequality and injustice in the workplace that have kept underrepresented groups from reaching their full potential. We partner with leading advocates for equality and safety to improve laws, employment agreements, and corporate policies; help change the face of corporate boardrooms and the C-suite; and enable more women and men to access our legal system to hold wrongdoers accountable.
Quote:
Nearly half of working women in the U.S. say they have experienced harassment in the workplace.
Quote:
Sexual harassment is pervasive across industries, but especially in low-wage service jobs. For example, more than 25% of sexual harassment charges filed with the EEOC in the last decade came from industries with service-sector workers.