Ogie Oglethorpe wrote:
After losing to WMVP, WSCR is now solidly beating them across the board since the afternoon show was shitcanned over a year ago.
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| WMVP complains about Nielsen undercount https://mail.chicagofanatics.com/viewtopic.php?f=156&t=117670 |
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| Author: | Ogie Oglethorpe [ Fri May 24, 2019 8:38 am ] |
| Post subject: | WMVP complains about Nielsen undercount |
after raising a huff about the undercount, they gained a measly .1 share to rise from 1.2 to 1.3 https://www.robertfeder.com/2019/05/24/ ... ndercount/ I think we can safely say Jimmy DeCastro is the winner of Chicago sports radio. After losing to WMVP, WSCR is now solidly beating them across the board since the afternoon show was shitcanned over a year ago. |
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| Author: | Douchebag [ Fri May 24, 2019 9:20 am ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
Quote: “The real story here is that it’s remarkable Nielsen’s PPM device captured any digital listening at all,” Pastor told me. “By their own admission, PPM technology is inadequate at best when it comes to measuring digital. “Our research shows that 66 percent of our listeners consume ESPN 1000 digitally each week. Yet because PPM is inferior at tracking digital, we rely on luck in order to get credit for those who listen on the ESPN app and various other streaming services. They can track digital themselves and release the data. |
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| Author: | Seacrest [ Fri May 24, 2019 1:28 pm ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
Douchebag wrote: Quote: “The real story here is that it’s remarkable Nielsen’s PPM device captured any digital listening at all,” Pastor told me. “By their own admission, PPM technology is inadequate at best when it comes to measuring digital. “Our research shows that 66 percent of our listeners consume ESPN 1000 digitally each week. Yet because PPM is inferior at tracking digital, we rely on luck in order to get credit for those who listen on the ESPN app and various other streaming services. They can track digital themselves and release the data. But it won't be counted by Nielsen at that point, which means people who buy advertising won't count it either. |
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| Author: | sinicalypse [ Fri May 24, 2019 2:15 pm ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
Ogie Oglethorpe wrote: After losing to WMVP, WSCR is now solidly beating them across the board since the afternoon show was shitcanned over a year ago.
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| Author: | vitoscotti [ Fri May 24, 2019 2:36 pm ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
With the decline of quality at the score the trouncing of espn 1000 in the ratings of near 3/1 even without the Cubs is puzzling. Even here as a small sample people are listening to the score less. |
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| Author: | Douchebag [ Fri May 24, 2019 3:10 pm ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
vitoscotti wrote: With the decline of quality at the score the trouncing of espn 1000 in the ratings of near 3/1 even without the Cubs is puzzling. Even here as a small sample people are listening to the score less. People here are retards, yourself included. |
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| Author: | vitoscotti [ Fri May 24, 2019 5:34 pm ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
Douchebag wrote: vitoscotti wrote: With the decline of quality at the score the trouncing of espn 1000 in the ratings of near 3/1 even without the Cubs is puzzling. Even here as a small sample people are listening to the score less. People here are retards, yourself included. Hopefully you haven't reproduced with the inbred gene you're carrying! |
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| Author: | DAC [ Sat May 25, 2019 5:00 am ] |
| Post subject: | Re: WMVP complains about Nielsen undercount |
Ogie Oglethorpe wrote: I think we can safely say Jimmy DeCastro is the winner of Chicago sports radio. . And all he did was make some obvious moves that anyone with half a brain would make. Replacing the B&G shitshow trainwreck with Mac and Parkins that offends no one and appeases both meatballs and the under 35 crowd was an obvious choice. Most of us could have made those programming changes and improved their ratings. |
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