the robert feder suntimes column today will headline:

White Sox draw only modest crowd to radio

Even a World Series-worthy performance by the White Sox did little to boost ratings during the regular season for the pennant winner's Chicago radio outlet.

Arbitron figures released Monday for the summer quarter showed ESPN Radio sports/talk flagship WMVP only marginally improved in the final year of its contract with the club. The ABC-owned station moved up at night from 16th place with a 2.2 percent share last year to 12th with a 3.0 share this year.

Despite a poorer record by the Cubs, the team's Tribune Co.-owned radio home, news/talk WGN, enjoyed a bigger boost from baseball, finishing second at night with a 7.4 share. Once again, WGN ranked first overall and first in mornings with Spike O'Dell.

There Ya Go...I rest my case. Again.

Um, your 'pal' at the Suntimes gave you the October 18 headline & not November 18 / You'd better tell that copy boy not to run an old column!

I just read Feder. That was not his column. Not to mention that I recall his ratings column came a while ago. Before the end of the World Series as I recall.

None of those blue-haired old ladies have cable that's why 'GN radio makes out like a bandit on Cubs games. Of course, it's not exactly an advertiser's ideal demographic . . .

It's great to have won a World Series.

When is Mayor Daley holding the parade to award the Chicago Cubs with the "Better Attendance than the White Sox" Trophy?

I must have missed the announcement....

I'm sure the Tribune's Ticket Scalping Office will be more than happy to sell tickets to the parade to out of towners and northside mouth breathers.



Get over it Cubs fans... The White Sox are World Series champions, and when you look in the record books decades from now, they'll still be the '05 World Series Champions.