Personnel File: WSCR's Mitch Rosen
Posted by Ed Sherman at 3/26/2009 on Chicago Business
We recently introduced our new feature, the Personnel File. This is a chance to get some insights into the people who move and shake the sports business and media community in Chicago and elsewhere.
Today's participant is long-time sports radio executive Mitch Rosen.
Current position: Program Director, WSCR-AM 670
Born: 1-17-66, Skokie
Education: Niles West High School; Winona State University
First job in sports: Sportswriter, Skokie Life Newspaper
Previous jobs: Radio since 1988; short stint as General Manager CBA team, Chicago Rockers
People who influenced you the most: Jimmy de Castro and Larry Wert. Both taught me the skills of managing people.
People you admire in the business: On-air talent, guys like Mike North, Dan Bernstein, Mike Murphy, and Terry Boers. All these guys understand sports radio and how to "play radio."
Most memorable day in the profession: Probably working the overnight shift during the first Gulf War. I was at WGN Radio, and I was able to produce talk shows through the night and track down people throughout the world. That was unbelievable.
What you value in a business relationship: Honesty.
Biggest challenge these days: Challenge between programming and sales. What makes good radio while establishing a business sense.
What would be the perfect day for you outside of your job: Hanging with my wife Mary & son Ben. We are a sports related family.
Favorite sports movies: "Slap shot"
Love to trade places for a day with: A Beer Vendor. It would be fun to talk to so many people.
White Sox fan or Cubs?: All Sox, business and personal
Favorite athlete to watch: Bobby Jenks
Words to live by: Radio is the best medium. It is still reactionary and instantaneous. The only competition to radio is radio itself.
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