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June Ratings, 25 - 54 Demographic
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Author:  Scorehead [ Wed Jul 15, 2009 11:16 pm ]
Post subject:  June Ratings, 25 - 54 Demographic
Drew better keep Mitch away from any sharp objects.

Here are the June radio ratings for the 25 to 54 Demo.
WSCR took a beating again.
WMVP beat WSCR in every time slot with the exception of 7 - 12 PM.
The Score barely charted in morning drive & middays, finishing 20th place in each.
The afternoon drive (3 - 7) didn't even make the top 20.
The afternoon latrine beat B&B again.

The info below is courtesy of Larz.

Kicking it off with the overall ratings for Mondays-Sundays from 6:00am-Midnight, the Top 20 stations (with last month's rankings in parenthesis) are as follows:

1. WTMX-FM (1)
2. WUSN-FM (3)
3. WVAZ-FM (2)
4. WDRV-FM (4)
5. WLS-FM (8)
6. WLUP-FM (7)
7. WBBM-AM (6)
8t WOJO-FM (5)
8t WXRT-FM (13)
10. WGN-AM (16t)
11. WILV-FM (11)
12. WJMK-FM (9)
13. WLEY-FM (10)
14. WVIV-FM (16t)
15. WGCI-FM (15)
16. WKSC-FM (14)
17. WLIT-FM (12)
18. WBEZ-FM (22)
19. WLS-AM (18)
20. WMVP-AM (19)

---------------------------------------------

The Top 20 stations in CUME for the same time periods are as follows:

1. WDRV-FM
2. WTMX-FM
3. WKSC-FM
4. WILV-FM
5. WLIT-FM
6. WJMK-FM
7. WLS-FM
8. WBBM-FM
9. WBBM-AM
10. WLUP-FM
11. WGCI-FM
12. WGN-AM
13. WCFS-FM
14. WUSN-FM
15. WVAZ-FM
16. WXRT-FM
17. WKQX-FM
18. WPWX-FM
19. WOJO-FM
20. WLEY-FM

---------------------------------------------

Now to break it down into smaller dayparts. First up is the morning drive time of 6:00am-10:00am for Mondays-Fridays:

1. WTMX-FM
2. WBBM-AM
3. WUSN-FM
4. WXRT-FM
5t WLS-FM
5t WDRV-FM
7. WLUP-FM
8. WLS-AM
9. WLEY-FM
10. WOJO-FM
11. WBEZ-FM
12t WSRB-FM
12t WILV-FM
14t WMVP-FM
14t WKSC-FM
16. WVAZ-FM
17. WVIV-FM
18. WJMK-FM
19. WGN-AM
20. WSCR-FM

---------------------------------------------

Next up is the middays, which are from 10:00am-3:00pm. The Top 20 for Monday-Fridays are:

1. WTMX-FM
2. WLS-FM
3. WUSN-FM
4. WDRV-FM
5. WOJO-FM
6. WXRT-FM
7. WLUP-FM
8. WILV-FM
9. WVAZ-FM
10. WJMK-FM
11. WBBM-AM
12. WLS-AM
13. WLEY-FM
14. WVIV-FM
15. WLIT-FM
16. WMVP-AM
17. WCFS-FM
18. WGN-AM
19. WKSC-FM
20. WSCR-AM

---------------------------------------------

Now we look at the afternoon drive time slot of 3:00pm-7:00pm. The Top 20 for Monday-Fridays are:

1. WUSN-FM
2. WTMX-FM
3. WBBM-AM
4. WVAZ-FM
5. WLUP-FM
6. WGN-AM
7. WDRV-FM
8. WLS-FM
9. WXRT-FM
10. WGCI-FM
11. WLS-AM
12. WJMK-FM
13t WLEY-FM
13t WLIT-FM
15t WBEZ-FM
15t WVIV-FM
17. WOJO-FM
18. WILV-FM
19. WMVP-AM
20. WKSC-FM

---------------------------------------------

Now, a look at the evening numbers for Monday-Friday for the time period of 7:00pm-Midnight. The Top 20 are:

1. WUSN-FM
2. WVAZ-FM
3. WLUP-FM
4. WTMX-FM
5. WGN-AM
6. WGCI-FM
7t WBBM-AM
7t WVIV-FM
9. WDRV-FM
10. WLIT-FM
11. WILV-FM
12. WLS-FM
13. WOJO-FM
14. WKSC-FM
15t WSRB-FM
15t WJMK-FM
17. WSCR-AM
18. WLEY-FM
19. WBBM-FM
20. WPWX-FM

---------------------------------------------

The last breakdown is a look at the weekends. For Saturday & Sundays combined, from 6:00am-Midnight, the Top 20 are:

1. WVAZ-FM
2. WTMX-FM
3. WUSN-FM
4. WDRV-FM
5. WGN-AM
6. WLS-FM
7. WOJO-FM
8. WKSC-FM
9t WLUP-FM
9t WGCI-FM
11. WVIV-FM
12. WJMK-FM
13t WXRT-FM
13t WBBM-AM
15t WLEY-FM
15t WPWX-FM
17t WILV-FM
17t WLIT-FM
19. WBBM-FM
20. WNUA-FM

---------------------------------------------

There they are, the key breakdowns of the 25-54 age demographic for the June PPM period!
Author:  FYI [ Thu Jul 16, 2009 7:00 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Always thought ratings stopped at 6 PM and no weekendss?
Author:  Pappy's Crappy [ Thu Jul 16, 2009 8:47 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Well, I suppose they have the built-in excuses that the effects of the new lineup haven't been felt yet, and Mac & Spiegel are still "gelling," and so on and so forth, but the truth is these are really pretty bad.

It wasn't that long ago that the Score ruled middays and that was even with North consistently giving them a losing morning drive lead-in. Mully & Hanley did well when they got the 10-12 slot and then Murph for a time was the top-rated English-language show in his slot.
Author:  DegenerateDave [ Thu Jul 16, 2009 9:01 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
It's like looking at baseball standings in May.

I feel like a broken record and quite frankly get tired of saying it, but I'll say it again. It takes time to build radio chemistry.

Waddle and Silvy were horrid at the beginning, unlistenable.

If you have an ax to grind with Mac and Meat that's fine, but don't take less than 2 months as a sample size and use it to say they suck.

That's just stupid.
Author:  Darkside [ Thu Jul 16, 2009 9:30 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
DegenerateDave wrote:
It's like looking at baseball standings in May.

I feel like a broken record and quite frankly get tired of saying it, but I'll say it again. It takes time to build radio chemistry.

Waddle and Silvy were horrid at the beginning, unlistenable.

If you have an ax to grind with Mac and Meat that's fine, but don't take less than 2 months as a sample size and use it to say they suck.

That's just stupid.

That's why I think it was dumb to schedule his vacation week. The post before yours says they were still "gelling" and it's too early. Actually I agree, the show ain't there yet and Mac and Meat don't sound right together yet, and that's why you don't stop the train on the tracks.
W&S at the beginning were better than Mac and Meat, I'm sorry. I think Silvy was great back with Carm and i think he's great with Waddle.
Very different styles there. Silvy isnt' as.... overbearing? Overconfident?
This week I've turned back to S&W and I am sorry to say, is just the best show on radio in the morning. Besides the Drive.
Author:  Scorehead [ Thu Jul 16, 2009 9:40 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Darkside is right. But also contributing to the WSCR ratings slide is the number of dufferent hosts they are now using. Having different hosts each day on each show doesnt allow listeners to follow those that they like. With a stable of pro's like Drinky, Goff & Murph, why do they need Rosenbloom, Wolf, Greenstein, KC Johnsn & Rozner?
Author:  RFDC [ Thu Jul 16, 2009 9:43 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Please do not put Murph's name in the same sentence with Drinky and Goff. Thank you.
Author:  Pappy's Crappy [ Thu Jul 16, 2009 10:00 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
DegenerateDave wrote:
It's like looking at baseball standings in May.

I feel like a broken record and quite frankly get tired of saying it, but I'll say it again. It takes time to build radio chemistry.

Waddle and Silvy were horrid at the beginning, unlistenable.

If you have an ax to grind with Mac and Meat that's fine, but don't take less than 2 months as a sample size and use it to say they suck.

That's just stupid.


Maybe so. Time will tell, but I thought between all the legions of Mac fans out there and the curiosity seekers (like me) who wanted to hear what his new offerings sounded like, those June numbers would've gotten a bit more of a bump relative to MVP.
Author:  Frontman [ Thu Jul 16, 2009 11:40 am ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Darkside wrote:
DegenerateDave wrote:
It's like looking at baseball standings in May.

I feel like a broken record and quite frankly get tired of saying it, but I'll say it again. It takes time to build radio chemistry.

Waddle and Silvy were horrid at the beginning, unlistenable.

If you have an ax to grind with Mac and Meat that's fine, but don't take less than 2 months as a sample size and use it to say they suck.

That's just stupid.

That's why I think it was dumb to schedule his vacation week. The post before yours says they were still "gelling" and it's too early. Actually I agree, the show ain't there yet and Mac and Meat don't sound right together yet, and that's why you don't stop the train on the tracks.
W&S at the beginning were better than Mac and Meat, I'm sorry. I think Silvy was great back with Carm and i think he's great with Waddle.
Very different styles there. Silvy isnt' as.... overbearing? Overconfident?
This week I've turned back to S&W and I am sorry to say, is just the best show on radio in the morning. Besides the Drive.


Agreed. WSCR gave Mac mid-days; then he's gone for a week. Granted, this week in sports just sucks to high heaven anyways; but they still could of waiting and premiered Mac's show next week.

I am of a mindset to give it time; though. As someone pointed out, Silvy and Waddle was a God awful listen when they first started; and are pretty good now.

RFDC wrote:
Please do not put Murph's name in the same sentence with Drinky and Goff. Thank you.


Yes, that's just terrible. The ONLY time Drinky and Murph should be in the same sentence is if you are talking about Cubs fans who are on (or were on) the radio; and that one has a brain, the other has a mustache.
Author:  Niel2760 [ Thu Jul 16, 2009 2:29 pm ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Actually both of them are now "by cracky"
Author:  Spaulding [ Thu Jul 16, 2009 3:28 pm ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Silvy and Waddle were bad but I thought it was because of Waddle. I don't know what the issue is with Mac&Meat and I'm not sure how they can fix it.
Author:  Darkside [ Thu Jul 16, 2009 3:33 pm ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Spaulding wrote:
Silvy and Waddle were bad but I thought it was because of Waddle. I don't know what the issue is with Mac&Meat and I'm not sure how they can fix it.


At first I didn't like Waddle cause I thought he thought he was hot shit and he kinda talked down to Silvy, whom I liked a lot from his midmorning show. Man, I really liked Carm and Silvy and when he was with Waddle, it was like Waddle was calling him gay all the time and talking down to him and I didn't like it.
They've moved on from that and it's a SOLID show.

Mac... well, he's putting on a bit of the big timer tude too. I switched to S&W this week and found that I was glad to be back. I'll try Mac again in a couple months when Football is on full swing... but I don't know that I want to miss S&W's football acumen.
Author:  DegenerateDave [ Thu Jul 16, 2009 3:38 pm ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Darkside wrote:
Spaulding wrote:
Silvy and Waddle were bad but I thought it was because of Waddle. I don't know what the issue is with Mac&Meat and I'm not sure how they can fix it.


At first I didn't like Waddle cause I thought he thought he was hot shit and he kinda talked down to Silvy, whom I liked a lot from his midmorning show. Man, I really liked Carm and Silvy and when he was with Waddle, it was like Waddle was calling him gay all the time and talking down to him and I didn't like it.
They've moved on from that and it's a SOLID show.

Mac... well, he's putting on a bit of the big timer tude too. I switched to S&W this week and found that I was glad to be back. I'll try Mac again in a couple months when Football is on full swing... but I don't know that I want to miss S&W's football acumen.


The beauty of podcasts is I can listen to both shows and not miss either one. I enjoy S & W and I agree with you - I think Waddle was big timing Silvy when they first started and it just felt uncomfortable. They are a good listen now.

Mac is always going to be a good listen no matter who he is paired with. I don't know if Mac and Meatpants will be partners in 6 months from now, only time will tell - if the numbers jump, I am sure they will - if not, I look for Mac to move to afternoons with Bernsy or whoever after TB retires. I don't know when that will be though.
Author:  bigfan [ Thu Jul 16, 2009 9:10 pm ]
Post subject:  Re: June Ratings, 25 - 54 Demographic
Didnt Mac start June 16th???? 3 weeks for ratings?

Once again, how do they get these ratings?
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