When North was taken off the air and he started his Webzone shows from "Lettuce" places, one of his very first guests was Greenie and his very first topic was how hard it was for him to never get better ratings than the ESPN giant radio show. North tried for almost 8 years of a morning show and never came close.

I think we all remember "We don't have bus boards" as that was going to put him over the top.

Since North has left for the past 5 years M&H have got better ratings than MM most of the rating periods and even when they lag behind ESPN, they still always put up much bigger numbers than North did.

Just wondered if anyone ever heard North address it? as this would be a great question to call in and ask him. Does he takes calls? and when is he on?

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"That's what the internet is for. Slandering others anonymously." Banky
“Been that way since one monkey looked at the sun and told the other monkey ‘He said for you to give me your fuckin’ share.’”

Jiggets opens his mouth as he prepares to inhale box of donuts on the table.

Jiggs also enjoying the read of the obituaries.

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"All crowds boycotting football games shouldn't care who sings or takes a knee because they aren't watching." - Nas

I know people who do that way too much.

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"That's what the internet is for. Slandering others anonymously." Banky
“Been that way since one monkey looked at the sun and told the other monkey ‘He said for you to give me your fuckin’ share.’”

Obits are fucking depressing. Someone's entire life summarized in ~200 words.

Notice most major newspapers don't post obit prices publicly. They have one dept take the deceased's info and pass it along to finance/accounting dept to research/figure out how much they can gouge the stiff's family for.

I don't think you can even get an obit published for less than $300 today.

Reading Jigg's mind... "Mmmm I KNEW a guy!.."

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"This is Chicago, my friend. Anything can happen."

Mike North’s morning show on The Score was different from his midday show. His morning show was more of a general interest talk show than a sports-exclusive talk show. In addition to discussing sports, he would discuss non-sports related issues at length, including interviewing figures from outside the sports world. Drifting away from sports too much may have alienated some listeners.

Given that up until 1996, Mike Greenberg was a sports broadcasting figure in Chicago, including working for The Score and CLTV, there may have been some identification by listeners who remembered him when he was on the radio or TV in Chicago. The pull of that identification may have waned as time has gone on.

It wasn't as if North was a relative unknown to the sports radio listening audience. It was (and still is) a matter of preference. There were those who originally identified/related with North but drifted away, others remained, and then there were those who's tenuous connection was strained with his shedding of partners and rearranging how the station operated. He was perfect as the background noise in my office or the times I could give he & Jiggs a few minutes, but to actively listen or hear him for my morning commute made him sound rather limited.

Listeners want choice and sadly the third biggest market in the U.S. is limited in the sports talk offerings. North went from being a relative breath of fresh air to a wandering blowhard, as Jack Kent Cooke once called him a "blatherskite." Billboards, prime time TV commercials, or full page newspaper ads wouldn't have mattered as what he was originally and what he had become were two different things.

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DRINK BƎTTƎR. @theRIPH

do you mean his intricate knowledge of politics at the Aldermanic level, as seen from a guy picking garbage in the park while smoking a joint. That he needed to do favors to get that job!!!!!!!!

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"That's what the internet is for. Slandering others anonymously." Banky
“Been that way since one monkey looked at the sun and told the other monkey ‘He said for you to give me your fuckin’ share.’”

If North had just stuck to sports....if if if..

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Reality is your friend, not your enemy. -- Seacrest

It's funny that picture is only from a couple years ago, I think, but nobody reads the newspaper in the morning anymore. That's part of his problem.

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You know me like that.

two white guys draw bigger ratings than the oreo team. shocking

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the world will always the world. your entire existence is defined by your response.

...he'd still have a dumb sports show?