https://twitter.com/dan_bernstein/statu ... 4307418112
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| Berns has an Advertising guy https://mail.chicagofanatics.com/viewtopic.php?f=24&t=91965 |
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| Author: | Reared on the Score [ Tue Feb 03, 2015 11:07 am ] |
| Post subject: | Berns has an Advertising guy |
https://twitter.com/dan_bernstein/statu ... 4307418112 |
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| Author: | spmack [ Tue Feb 03, 2015 11:10 am ] |
| Post subject: | Re: Berns has an Advertising guy |
His wife, right? |
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| Author: | Seacrest [ Tue Feb 03, 2015 11:13 am ] |
| Post subject: | Re: Berns has an Advertising guy |
spmack wrote: His wife, right? No |
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| Author: | Curious Hair [ Tue Feb 03, 2015 11:18 am ] |
| Post subject: | Re: Berns has an Advertising guy |
His wife was in advertising, though. This is actually interesting. You don't think of Ogilvy screwing up. |
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| Author: | denisdman [ Tue Feb 03, 2015 11:19 am ] |
| Post subject: | Re: Berns has an Advertising guy |
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| Author: | pittmike [ Tue Feb 03, 2015 11:20 am ] |
| Post subject: | Re: Berns has an Advertising guy |
He said thins on the show yesterday. His wife has been in advertising before a SQN hobby and still knows people. Or Dan really just has a mental issue with needing to break obvious crap. |
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| Author: | Reared on the Score [ Tue Feb 03, 2015 11:21 am ] |
| Post subject: | Re: Berns has an Advertising guy |
Curious Hair wrote: This is actually interesting. Not from a sports yakker. |
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| Author: | denisdman [ Tue Feb 03, 2015 11:23 am ] |
| Post subject: | Re: Berns has an Advertising guy |
It's everything I hate about the Super Bowl- a focus on the commercials and half time show. At this game gave a lot more to talk about with the great ending. |
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| Author: | Curious Hair [ Tue Feb 03, 2015 11:26 am ] |
| Post subject: | Re: Berns has an Advertising guy |
Reared on the Score wrote: Curious Hair wrote: This is actually interesting. Not from a sports yakker. Well, advertising is in my blood, so I guess I care, even if it's coming from Dan. Let me put on my Beardown hat for a second and wildly claim that this is a shot across the bow at Dave Kaplan. "You think you have more Guys in this town than I do? I have a Guy on every floor of every building! You can never and will never have more Guys!   "Kaplan: My energy guy says you're going to have your heating cut off, BUDDY! Bernstein:  Kaplan: 
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| Author: | good dolphin [ Tue Feb 03, 2015 11:33 am ] |
| Post subject: | Re: Berns has an Advertising guy |
remember in the fun days of the Score when "my guy" meant someone getting free plugs for giving the host free services? |
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| Author: | Kirkwood [ Tue Feb 03, 2015 11:37 am ] |
| Post subject: | Re: Berns has an Advertising guy |
Reared on the Score wrote: Uuuummm...duh? So a commercial costing over $5M that $114M people saw and hated produced tension?!?! Is rain wet? I need Dan to confirm with his sources. |
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| Author: | Curious Hair [ Tue Feb 03, 2015 11:39 am ] |
| Post subject: | Re: Berns has an Advertising guy |
Kirkwood wrote: Is rain wet? I need Dan to confirm with his sources. I should start by saying that everything at this time is still preliminary, but from what I'm told, as much as most of the board members want to say rain is dry, there's one wet voice in the room who could change everything. |
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| Author: | rogers park bryan [ Tue Feb 03, 2015 11:42 am ] |
| Post subject: | Re: Berns has an Advertising guy |
What about the whole "any publicitiy is good publicity?" Nationwide's profile jumped quite a bit on sunday I hated the ad though |
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| Author: | redskingreg [ Tue Feb 03, 2015 11:46 am ] |
| Post subject: | Re: Berns has an Advertising guy |
rogers park bryan wrote: What about the whole "any publicitiy is good publicity?" Nationwide's profile jumped quite a bit on sunday I hated the ad though Not sure how I feel about their new jingle, though. That-dead-kid-will-haunt-your-dreams |
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| Author: | Tad Queasy [ Tue Feb 03, 2015 11:58 am ] |
| Post subject: | Re: Berns has an Advertising guy |
I heard Dan shrieking about this during transition before I turned it off. I thought the ad was effective. A bit of a downer during the Super Bowl, but I think it made the intended point. Why is he so upset about it to the point where he seems to be rooting for the agency to lose the account? |
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| Author: | Beardown [ Tue Feb 03, 2015 11:59 am ] |
| Post subject: | Re: Berns has an Advertising guy |
So who would get fired for the "Dead kid" commercial? Everybody at Nationwide knew about it. They all approved it. So you can't blame one person. I'm sure the President and/or CEO knew what their Super Bowl commercial was going to be. You know how they fix it? They have Peyton Manning do a new commercial by singing, in their jingle, "Dead kid commercial was bad idea" |
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| Author: | Curious Hair [ Tue Feb 03, 2015 12:01 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Tad Queasy wrote: Why is he so upset about it to the point where he seems to be rooting for the agency to lose the account? Maybe his Advertising Guy is at Leo Burnett. |
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| Author: | Ed_from_Lisle [ Tue Feb 03, 2015 12:04 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
This is all well and good, but how does the Nationwide ad get Ogilvy closer to a Clio Award??? |
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| Author: | Curious Hair [ Tue Feb 03, 2015 12:05 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Ed_from_Lisle wrote: This is all well and good, but how does the Nationwide ad get Ogilvy closer to a Clio Award??? It's not even that. This is about billing. |
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| Author: | rogers park bryan [ Tue Feb 03, 2015 12:09 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Tad Queasy wrote: I heard Dan shrieking about this during transition before I turned it off. I thought the ad was effective. A bit of a downer during the Super Bowl, but I think it made the intended point. Why is he so upset about it to the point where he seems to be rooting for the agency to lose the account? Advertising is a business. An important business handled by very smart important people. When it's done poorly, its Dan's job to mock it because people dont know it's a business. |
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| Author: | bigfan [ Tue Feb 03, 2015 12:23 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Another guy with a wife that was a Junior Junior account exec and still watches the commercials as if she is still in a business she hasnt worked in during the last 15 years. I know anout 5 of those SOURCES as well. They are the ones that make you shut up during the commercials but have no problem talking during the game so you cant hear shit. |
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| Author: | Beardown [ Tue Feb 03, 2015 12:28 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
I didn't think the commercial was bad. In fact, it might have saved lives. 112 million people saw it and they might take steps to safe guard their homes to protect their kids. Some might not have done that without the commercial. Why is that bad? |
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| Author: | bigfan [ Tue Feb 03, 2015 12:34 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Beardown wrote: I didn't think the commercial was bad. In fact, it might have saved lives. 112 million people saw it and they might take steps to safe guard their homes to protect their kids. Some might not have done that without the commercial. Why is that bad? 
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| Author: | Bucky Chris [ Tue Feb 03, 2015 12:35 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
I think it's likely this source is more real than his sports sources. |
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| Author: | bigfan [ Tue Feb 03, 2015 12:40 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
I will call MY SOURCE right now....wont even text her!!!!! Give me a few minutes, I am sure she is already talking about this anyways |
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| Author: | Curious Hair [ Tue Feb 03, 2015 12:41 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
bigfan wrote: Another guy with a wife that was a Junior Junior account exec and still watches the commercials as if she is still in a business she hasnt worked in during the last 15 years. rawr |
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| Author: | denisdman [ Tue Feb 03, 2015 12:45 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Curious Hair wrote: bigfan wrote: Another guy with a wife that was a Junior Junior account exec and still watches the commercials as if she is still in a business she hasnt worked in during the last 15 years. rawr |
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| Author: | Chus [ Tue Feb 03, 2015 12:52 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
good dolphin wrote: remember in the fun days of the Score when "my guy" meant someone getting free plugs for giving the host free services? Nort wrote: Dakota's!!!!
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| Author: | Seacrest [ Tue Feb 03, 2015 12:55 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Chus wrote: good dolphin wrote: remember in the fun days of the Score when "my guy" meant someone getting free plugs for giving the host free services? Nort wrote: Dakota's!!!! "Alex will be throwing the nachos at you..." |
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| Author: | good dolphin [ Tue Feb 03, 2015 1:02 pm ] |
| Post subject: | Re: Berns has an Advertising guy |
Chus wrote: good dolphin wrote: remember in the fun days of the Score when "my guy" meant someone getting free plugs for giving the host free services? Nort wrote: Dakota's!!!! Tino Antonacci |
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