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NHL Has It's Best Case Scenario
https://mail.chicagofanatics.com/viewtopic.php?f=93&t=86903
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Author:  good dolphin [ Thu May 15, 2014 8:34 am ]
Post subject:  NHL Has It's Best Case Scenario

New York, Chicago, Los Angeles and a Canadian team in its final four. How will they showcase themselves to the casual audience for this unique opportunity to gain fandom?

Author:  spanky [ Thu May 15, 2014 8:35 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

good dolphin wrote:
New York, Chicago, Los Angeles and a Canadian team in its final four. How will they showcase themselves to the casual audience for this unique opportunity to gain fandom?

10:00 pm (eastern) starts for the Hawks/whoever and noon on Saturday/Sunday for the Eastern teams.....because Bettman.

Author:  Douchebag [ Thu May 15, 2014 8:38 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

They are obviously fixing the playoffs.

Outdoor Life Network bosses don't want a small market matchup.

Author:  good dolphin [ Thu May 15, 2014 8:52 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

spanky wrote:
good dolphin wrote:
New York, Chicago, Los Angeles and a Canadian team in its final four. How will they showcase themselves to the casual audience for this unique opportunity to gain fandom?

10:00 pm (eastern) starts for the Hawks/whoever and noon on Saturday/Sunday for the Eastern teams.....because Bettman.


You know that's coming

Probably a big fight followed by suspensions

closely called games to slow down offense

Author:  redskingreg [ Thu May 15, 2014 8:58 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

Its*

Author:  Scorehead [ Thu May 15, 2014 9:37 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

spanky wrote:
good dolphin wrote:
New York, Chicago, Los Angeles and a Canadian team in its final four. How will they showcase themselves to the casual audience for this unique opportunity to gain fandom?

10:00 pm (eastern) starts for the Hawks/whoever and noon on Saturday/Sunday for the Eastern teams.....because Bettman.


Speaking of Bettman, if the NHL is smart they will recruit John McDonough as the next Commissioner.

Author:  Zizou [ Thu May 15, 2014 9:48 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

redskingreg wrote:
Its*


Image

Author:  good dolphin [ Thu May 15, 2014 11:36 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

redskingreg wrote:
TIts*

Author:  Chus [ Thu May 15, 2014 1:07 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

3 original six teams in the final four.

Author:  rogers park bryan [ Thu May 15, 2014 1:26 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Won't ever waste no time on the played out ego
So here's Busta Rhymes with the, Scenario

[Verse Five: Busta Rhymes]

Watch, as I combine all the juice from the mind
Heel up, reel up, bring it back, come rewind
Powerful impact BOOM! from the cannon
Not braggin, try to read my mind just imagine
Vo-cab-u-lary's necessary
When diggin into my library
Oh my gosh! Oh my gosh!
Eating ayea toadstool like the one Peter Tosh-a
Uh, uh uhh, alone with the track man
Uh, pardon me, uhh, as I come back
As I did it yo I heard you beg your pardon
When I travel to the Sun I roll with the squadron
RRRRRROAW RRRRRRROAW like a dungeon dragon
Change your little drawers cause your pants are saggin
Try to step to this, I will, fits you in a turban
And had you smellin right, like some old stale urine
Checkady-choco, the chocolate chicken
The rear cock diesel, for chicks they were kickin
Yo, bustin out before the Busta bust a nut the rhyme
the rhythm is in sync (UHH!) the rhymes are on time (TIME!)
Rippin up this dance just like a radio
Observe the vibe and check out the scenario!!
[chorus starts] Yeah, my man motherfucker!

Author:  lipidquadcab [ Thu May 15, 2014 2:35 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Thought I was going to read a story about the NBA and MLB both going on strike when I clicked on this...

Author:  Scorehead [ Thu May 15, 2014 4:44 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

lipidquadcab wrote:
Thought I was going to read a story about the NBA and MLB both going on strike when I clicked on this...


Wishful thinking...

Author:  bigfan [ Thu May 15, 2014 5:21 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Which game is on the OWN network? and Will Oprah do a feature segment on Kaner?

Author:  Crystal Lake Hoffy [ Thu May 15, 2014 10:57 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

The NHL best case scenario is that anything south of the Canadian border and west of the Mississippi River falls into the ocean and they can have a US and Canada conference.

I really want to see a Chicago and Montreal series. Revenge for '71. That said, any time you can beat a New York team, its a good thing.

Author:  Curious Hair [ Thu May 15, 2014 11:03 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Anaheim has to drop out before we can call this a best-case scenario. They're ratings death: responsible for the worst prime-time ratings in the history of American television.

Author:  good dolphin [ Fri May 16, 2014 9:45 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

So, you get a matchup of Chicago and Los Angeles in a conference championship game on a weekend. That seems like a great scenario. Who wouldn't want to watch some prime time hockey. Even if you start it at 6-7 Central that is still a late afternoon for the people on the west coast to enjoy after a day of doing what they do.

The NHL puts it at 2 locally and noon on the west coast.

Author:  Crystal Lake Hoffy [ Fri May 16, 2014 5:32 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

good dolphin wrote:
So, you get a matchup of Chicago and Los Angeles in a conference championship game on a weekend. That seems like a great scenario. Who wouldn't want to watch some prime time hockey. Even if you start it at 6-7 Central that is still a late afternoon for the people on the west coast to enjoy after a day of doing what they do.

The NHL puts it at 2 locally and noon on the west coast.


Its not a surprise. Nothing is a surprise with this league. On M&H this morning, they discussed how the Blackhawks organization used to be run. When Rocky took over, there was no business organization. Can you imagine that in today's sports landscape? I can. I image its the same problem at the NHL level. They probably don't have or don't have the right type of business organization. I'm sure when McDonough takes over as the commissioner, he will do the same thing he did with the Blackhawks.

Author:  Curious Hair [ Fri May 16, 2014 5:32 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Blame the rightsholder. NBC only puts the NHL in primetime when it's the Stanley Cup Final, and they shunt two of the minimum four games to cable. They could have put it on NBCSN, but then people would have bitched about not putting a marquee matchup on the big network. It's a no-win.

Author:  Crystal Lake Hoffy [ Fri May 16, 2014 5:33 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Curious Hair wrote:
Blame the rightsholder. NBC only puts the NHL in primetime when it's the Stanley Cup Final, and they shunt two of the minimum four games to cable. They could have put it on NBCSN, but then people would have bitched about not putting a marquee matchup on the big network. It's a no-win.


Why blame NBC? The NHL used to be contracted with ESPN for the love of god. Now they can't command diddly squat.

Author:  Curious Hair [ Fri May 16, 2014 5:48 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

What are you talking about? The contract with ESPN relegated them to ESPN2 more often than not when basketball, baseball, or poker were on. Games on ABC were even rarer than games on NBC. The contract ESPN offered the league after the lockout was an insult and would have marginalized hockey even further than it already had been by 2004 (they cancelled NHL2Night at the end of the year whether hockey was coming back or not). Mark Shapiro despised hockey and wanted the league off his channels so that he could have more basketball and original programming. Bettman didn't have a choice but to go to Comcast and NBC (who, by his good fortune, would merge). It's all there in the book.

Even if they can't swing a Sunday night third-round game between non-East-Coast teams, the NHL has more sway with NBC now than they would have had with ESPN.

Author:  Crystal Lake Hoffy [ Fri May 16, 2014 6:38 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Curious Hair wrote:
What are you talking about? The contract with ESPN relegated them to ESPN2 more often than not when basketball, baseball, or poker were on. Games on ABC were even rarer than games on NBC. The contract ESPN offered the league after the lockout was an insult and would have marginalized hockey even further than it already had been by 2004 (they cancelled NHL2Night at the end of the year whether hockey was coming back or not). Mark Shapiro despised hockey and wanted the league off his channels so that he could have more basketball and original programming. Bettman didn't have a choice but to go to Comcast and NBC (who, by his good fortune, would merge). It's all there in the book.

Even if they can't swing a Sunday night third-round game between non-East-Coast teams, the NHL has more sway with NBC now than they would have had with ESPN.


Here is the point I am trying to make. They had a golden opportunity with ESPN and the NHL blew it. Actually, they have had several opportunities with other major brands, like Fox and Nike, and they blew those too. ESPN "The Ocho" is still ESPN. ESPN also had something that NBC didn't, radio coverage. I can't pick up any of the Stanley Cup games in my car. That's additional ad revenue. I can pick up baseball, football and basketball.

Let's not forget that before NBC decided to create their own competing sports station, the NHL sat on Versus. Is it better now? Sure. But what I am saying is that if they had a real business organization up there, they could have swayed / had leverage on Shapiro and maintained a contract with ESPN or won a better contract than what they have today. That said, being on CNBC with a TV guide that still reads "American Greed" is horribly embarrassing. Horribly. But its what we have to live with.

Author:  Curious Hair [ Fri May 16, 2014 6:55 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

What was their golden opportunity? Being treated as the bastard son for the right to say they were on ESPN? So was arena football. It wasn't a real offer. Unless you think a 75% cut in rights fees is a real offer, I don't know.

The NHL is contracted with Reebok/Adidas, just like the NBA.

Author:  crosscheck [ Sat May 17, 2014 1:33 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

So let's start the eastern conference finals on a Saturday at noon...

Author:  Crystal Lake Hoffy [ Sat May 17, 2014 7:31 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Curious Hair wrote:
What was their golden opportunity? Being treated as the bastard son for the right to say they were on ESPN? So was arena football. It wasn't a real offer. Unless you think a 75% cut in rights fees is a real offer, I don't know.

The NHL is contracted with Reebok/Adidas, just like the NBA.


Their golden opportunity was to use ESPN to grow their brand. Market the game. I realize it will always struggle some with being a niche sport, but look at how popular the Blackhawks have gotten (granted the winning helps) with people who are out of the demographic and never knew much about hockey. That was what I thought ESPN could have brought the league. My assumption is that they didn't have the right type of business organization in place, if any organization at all, that could leverage the ESPN brand.

The Blackhawks are proving you can market hockey, even though half the players on the team can barely speak English and the other half look like ogres.

The NHL can't even put a story together. Where was the buildup for this past Olympics? I should have seen and heard non-stop advertising about the US team getting revenge against Canada from four years back.

Author:  Curious Hair [ Sat May 17, 2014 7:44 pm ]
Post subject:  Re: NHL Has Its Best Case Scenario

ESPN didn't do anything to market the NHL when they had all four leagues + tennis + golf + poker. Why would that have changed? You're talking about a hypothetical scenario in which the guy in charge of ESPN didn't want hockey off his channel. It just wasn't going to happen. They had to go.

Author:  Crystal Lake Hoffy [ Sat May 17, 2014 9:57 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

I'm not saying that ESPN is responsible for marketing the NHL. The NHL is responsible for marketing the NHL. ESPN just gives them the visibility to succeed. ESPN would have wanted them more if they could have done better than the half-ass job they did in the past 15 years.

Author:  KDdidit [ Sun May 18, 2014 9:23 am ]
Post subject:  Re: NHL Has It's Best Case Scenario

It seemed like the NHL was on every day back on ESPN. There'd always be a late game on with Selanne, Kariya, Bure, Sakic, Forsberg, Gretsky, or Fleury.

Author:  KDdidit [ Sun May 18, 2014 12:51 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

What the fuck NBC!?? Why would you start the game the exact same time as the Chicago Fire - Sporting KC MLS game? This is some fucking bullshit!

Author:  Curious Hair [ Sun May 18, 2014 1:11 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

KDdidit wrote:
It seemed like the NHL was on every day back on ESPN. There'd always be a late game on with Selanne, Kariya, Bure, Sakic, Forsberg, Gretsky, or Fleury.

Yeah, that was when they didn't have the NBA on Wednesdays and Fridays, and before they'd duped a nation of simpletons into watching poker on TV. By the end of the contract they would just have a game or maybe two per week on ESPN2.

Author:  denisdman [ Sun May 18, 2014 1:23 pm ]
Post subject:  Re: NHL Has It's Best Case Scenario

Plenty of hockey on now with 215 and 220. I am ok not having to watch ESPN.

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