AM1000 Closes the gap.

Courtesy of Larz at CRM:

A Look At Chicago's December 2013 Nielsen Radio Ratings
Published on Thursday, 26 December 2013 15:37

The Nielsen Audio ratings for the Chicago radio market for the "December" period -- which covers the dates of 11/07/13-12/04/13 (almost none of the actual month of December) -- were released on Monday. The following is a study of the local ratings, along with quick looks at some key stories.

In the demographic of Men 25-54, all eyes tend to check out the fierce rivalry between Chicago's two sports talk stations, WSCR-AM/670 The Score and WMVP-AM/ESPN 1000. For the first time in a VERY long time, WMVP-AM was able to close the gap between them, and in some ways and one important daypart, finally beat WSCR-AM.

With WSCR-AM's popular midday host Dan McNeil out on a personal leave of absence since the end of October to deal with his on-again/off-again addiction/depression issues, this left the door open for WMVP-AM to reclaim a lot of its lost listeners. ESPN 1000's Carmen DeFalco and John "Jurko" Jurkovic -- both former on-air partners of McNeil's -- were able to win the midday ratings from WSCR-AM. This was done not only in the Men 25-54 ratings for the December period, but also for the Fall Book (which is an average of the October, November, and December ratings -- the combined numbers often used for attracting sponsors).

For the December period ratings for Men 25-54, the ratings looked like this:
Monday-Sunday, 6:00am-Midnight -- WSCR-AM #6 with a 4.4; WMVP-AM #7 with a 4.1
Weekdays 6:00am-10:00am -- WSCR-AM #3 with a 5.3; WMVP #4 with a 5.0
Weekdays 10:00am-3:00pm -- WMVP-AM #4 with a 4.9; WSCR-AM #7 with a 3.9
Weekdays 3:00pm-7:00pm -- WSCR-AM #2 with a 5.0; WMVP-AM #4 with a 4.7

In the total number of listeners, WMVP-AM has taken the lead over WSCR-AM. In the December ratings period for Men 25-54, it was...
Monday-Sunday, 6:00am-Midnight -- WMVP-AM 305,400; WSCR-AM 265,900
Monday-Sunday Prime Hours (6:00am-7:00pm) -- WMVP-AM 258,900; WSCR-AM 217,800

For the 2013 Fall Book ratings period for Men 25-54, the ratings looked like this:
Monday-Sunday, 6:00am-Midnight -- WSCR-AM #6 with a 4.4; WMVP-AM #7 with a 4.1
Mornings -- WSCR-AM #3 with a 5.5; WMVP #4 with a 4.7
Middays -- WMVP-AM #5 with a 4.3; WSCR-AM #8 with a 3.8
Afternoons -- WSCR-AM #1 with a 5.1; WMVP-AM #8 with a 4.0

In the total number of listeners for the 2013 Fall Book ratings period for Men 25-54, WMVP-AM has also taken the lead over WSCR-AM. The comparison looked like this:
Monday-Sunday, 6:00am-Midnight -- WMVP-AM 284,200; WSCR-AM 256,600

The abrupt disappearance of Dan McNeil certainly hurt WSCR-AM in middays, but WMVP-AM has closed the gap in other dayparts, as well. For the majority of 2013, the rivalry between these two stations was not even close. However, for 2014, the race could become much more close and worthy of attention.


http://chicagoradioandmedia.com/news/6238-a-look-at-chicago-s-december-2013-nielsen-radio-ratings

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Leary the midday killer strikes again.

Well it is obvious why Mac was forgiven.

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If you choose not to decide, you still have made a choice.

Did leary tweet that?

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"That's what the internet is for. Slandering others anonymously." Banky
“Been that way since one monkey looked at the sun and told the other monkey ‘He said for you to give me your fuckin’ share.’”

Doubtful, but maybe this will teach Rod that cheaper doesn't mean better.

Rozner should be put in the lineup, not Leary.

Mac is still the ratings mover

Geez, Laurence is a really really really great one man wrecking crew

This isnt on Laurence. It's a far bigger indictment of Speigel and it just goes to show that Mac still has a specific audience who tunes in for him specifically

It's on Leary. Anyone but Leary filling in for Mac and no way do those type of numbers come in. He's had two chances in middays and dropped a vocal turd in the readio toilet both times.

How could you possibly even know that?


Dont defend your boy, Grimace. He's supposed to keep the ship afloat. Its on him.


People tolerate Spiegel because they like Mac. Once Mac's gone, Gravy became unbareable

I don't know it. It's my opinion. Just like you don't know it's on Spiegel.

All I know is Leary has been involved in 2 midday shows. Both have tanked. Spiegel wasn't around for the 1st one. Which leaves one constant in both disasters.

Spiegs should not have allowed Leary to come in and take the show over. That was the downfall. But if it stops Holmes from ever getting another shot, better for the listener in the long run.

It is absolutely on larry, he is a ratings killa. i would have listened to meatpants n anyone other than larry or teinowitz.

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I think this is the only real conclusion that can be drawn.

How many times has the inclusion or exclusion of Dan McNeil resulted in major shifts in listenership in the Chicago sports talk radio industry?

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O judgment! Thou art fled to brutish beasts,
And men have lost their reason.

Mac:



Leary:





Truth.

http://score670.com/phpBB/viewtopic.php?f=128&t=84062

This is for October/November/December that 1000 won, and Mac was there in October. So if you take out October, presumably, the Score was getting boatraced in middays with Leery there.

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Okay.......so you're on Team RFDC. Congrats.

I'll stand by my Leary/middays opinion which is fact.

That was solid, Bryan. My daughter just asked me "what's so funny?"

Man, that was a quick edit.

I take back that last post.

I actually changed it to be more combative

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You sonofa......it's the holidays, for God's sakes.

This.

And that Leary is not a ratings keeper. This is the best news Mac has gotten in quite a while.

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Could this be the end of Leary AND Spiegs? They both got destroyed by a borderline unlistenable show on ESPN. I tried to listen to Carmen and Jurko and my brain couldnt handle the stupidity.

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OK....I have to admit. Another good one.

Come on, RPB, it's the MAC and meat show. People tune in to hear the guy whose name in in flashing lights on the marquee. That guy goes wacko in a cabin in the woods and you're left with the 2nd banana in the captains chair and a HORRIBLE fill in.

That ain't good combo.

I think it's safe to say it's both Meat and Leary's fault, nobody like either of them that much.