3 words. White Sox baseball.

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Proud member of the white guy grievance committee

It aint the six minutes. Its what happens in those six minutes.

The White Sox always increased overall listeners at AM 1000.

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Major-league play-by-play generally does, but Senor has used it as an excuse for his bad ratings.

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Mully & Hanley do the reverse commute on the same station as B&B. They have double his ratings per Feder. That tells you that B&B are turning listeners away.

It tells you they are losing them during the day, dont know when , but its well documented they are losing them.

Plus there is no BS regarding MH ratings. North had the slot for 7 years and NEVER touched the numbers they get.

Always remember Norths first internet show and his first guess was Mike Greenberg explaining how it was impossible for North to beat ESPN.

M&H did it within a year.

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"That's what the internet is for. Slandering others anonymously." Banky
“Been that way since one monkey looked at the sun and told the other monkey ‘He said for you to give me your fuckin’ share.’”

north had mornings for seven years? really? man I'm getting old.

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Reality is your friend, not your enemy. -- Seacrest

I would absolutely have loved to see Mitch Rosen's face when he got the September numbers.

Correct me if I'm wrong, but W&S have never beaten B&B prior to this one?

This. Traditionally those that crow about these ratings blips eat crow in the next book. Did someone really say they were "proud" of W&S?

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“Mr. Trump is unfit for our nation’s highest office.”- JD Vance
“My god, what an !diot.”- JD Vance tweet on Trump
“I’m a ‘Never Trump’ guy”- JD Vance

Though I don't doubt that the listenership has skyrocketed for M&H, it does bear mentioning that North was off the Score well before Arbitron switched from diaries to PPMs, which was a landmark in sports radio ratings.

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Guess there are times when we all need to read about listeners
And facing all the rough spots
Is the hardest part when Meatpants remains
And it's times like these when we all need to hear the radio
'Cause from the lips of some old broadcaster
We can share the troubles we already know
Turn them on, turn them on
Go read those September books
When all hope is gone
Why don't you google them and read them all
They reach into your browser
Just feel their objective touch
When all hope is gone
September books say so much

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"All crowds boycotting football games shouldn't care who sings or takes a knee because they aren't watching." - Nas

Well, I was going for Big Star, but I guess that's a good spin on it for the 87.7 fans.

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I'm working on my Winchester Cathedral parody song right now.

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"All crowds boycotting football games shouldn't care who sings or takes a knee because they aren't watching." - Nas

Sure, but North never even pulled the same ratings as when Murph and Fred had that timeslot

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O judgment! Thou art fled to brutish beasts,
And men have lost their reason.

so Alex Chilton was a tranny?

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Reality is your friend, not your enemy. -- Seacrest

False.